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Minto Pyramid for Communication

“Minto Pyramid for Communication” is a short 30-minute practice from Zayenha Practice in the Leadership domain. Conclusion first, 3 arguments, evidence per argument. Leaders speak from top, not foundation. It draws on McKinsey / Consulting Communication. You can read its goal and first step for free; the full practice with every step and the interactive part comes with Plus.

Conclusion first, 3 arguments, evidence per argument. Leaders speak from top, not foundation.

30 min Intermediate

Goal

Shift from "storyteller" communication (history, then conclusion) to "leader" communication (conclusion, args, evidence).

Steps

  1. 1
    Pick an important message to deliver (email, meeting, pitch).
5 more steps locked

Expected Outcome

Immediate
Your email/pitch becomes shockingly clearer. Faster responses.

Evidence base

School: McKinsey / Consulting Communication

Founders: Barbara Minto (1973)

Coined by Barbara Minto (first female McKinsey consultant, 1963) in "The Pyramid Principle" (1973). Used at McKinsey, BCG, Bain, Harvard Business School as communication standard.

Keywords

Frequently asked questions

How long does "Minto Pyramid for Communication" take?
This exercise takes about 30 minutes, practiced solo in a Behavioral format.
When will I notice the effect of "Minto Pyramid for Communication"?
Your email/pitch becomes shockingly clearer. Faster responses. In the short term: Within a month, superiors notice "you're concise and useful". Visible promotion.
Is "Minto Pyramid for Communication" evidence-based?
Yes — it draws on McKinsey / Consulting Communication (Barbara Minto (1973)). Coined by Barbara Minto (first female McKinsey consultant, 1963) in "The Pyramid Principle" (1973). Used at McKinsey, BCG, Bain, Harvard Business School as communication standard.
Is "Minto Pyramid for Communication" suitable for beginners?
Its difficulty level is: Intermediate. No external tools required — it can be practiced directly inside the platform.

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