Ethical Decision-Making Under Commercial Pressure
When an urgent profit target conflicts with an ethical principle, write both sides explicitly on one page before deciding — don't let it be settled only in your head.
Goal
Resist gradual drift toward justifying unethical decisions under urgent commercial pressure (quarter-end, sales target), by explicitly documenting the conflict before deciding instead of settling it implicitly under pressure.
Steps
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1
When you feel pressure for a quick decision conflicting with a clear ethical principle (full disclosure, documented quality, a customer promise), stop before acting.
Expected Outcome
Evidence base
School: Behavioral Ethics / Organizational Psychology
Founders: Max Bazerman · Ann Tenbrunsel (2011)
Based on Max Bazerman and Ann Tenbrunsel's work in "Blind Spots" (2011), documenting that gradual ethical drift (not deliberate corruption) is the most common cause of unethical corporate decisions, and explicit prior documentation resists this drift.
Keywords
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