Balanced Scorecard
“Balanced Scorecard” is a short 90-minute practice from Zayenha Practice in the Administrative domain. Don't judge by financial numbers alone — add customer, internal, learning in 4 perspectives. Immediate effect: You have 12 KPIs across 4 perspectives. You can read its goal and first step for free; the full practice with every step and the interactive part comes with Plus.
Don't judge by financial numbers alone — add customer, internal, learning in 4 perspectives.
Goal
Break "financial-only focus" — balance 4 perspectives creating long-term value.
Steps
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1
Financial: 3 KPIs (revenue, margin, ROI).
Expected Outcome
Evidence base
School: Balanced Scorecard
Founders: Robert Kaplan · David Norton (1996)
Kaplan & Norton — The Balanced Scorecard book (1996); core method in strategic performance management.
Keywords
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